Your RETURN ON INVESTMENT
When offering customer experience enhancing services like free Guest Wifi, on average 30% of your visitors will onboard to the service. This number can vary depending on your situation and the type of business you operate.
The number can be boosted by generating awareness for the service, for example by deploying visual promotion for the service in a prominent spot on your venue.
During the onboarding process users can be asked (or required) to opt-in to your marketing communications, which can take place via e-mail or SMS.
You can enhance your conversion rate by rewarding your users with loyalty schemes. People will be more likely to leave their personal information. Lastly, you can collect all data directly into your existing marketing platform, and engage your users from there.
Visitors can connect to you via social media during the onboarding process. Increase your online following and extend your reach. Start trending by enabling and enticing your visitors to interact with your business. Good news travels fast and others will surely take notice. You can save costs by reducing your existing Social Marketing efforts or combine both to empower your social efforts and make waves.
Promote your businesses' smartphone apps as while users are connecting with you. Increasing the install-base of your apps can be challenging. You can advertise your Apps directly to visitors that are inside your location right now and while they are using their smartphones. It does not get more relevant.
Contact us to learn more
t: +31 (0)165 747 200
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